A cash discount program encourages customers to pay with cash by offering a discount, helping merchants reduce credit card processing fees. This guide explains how to set up and manage a cash discount program.
What Is a Cash Discount Program?
- Customers paying with cash receive a discount off the listed price.
- Credit and debit card payments are charged the full price.
- Helps merchants offset processing fees without adding surcharges.
How to Set Up Your Cash Discount Program
- Review Legal Requirements
- Confirm cash discount programs are legal in your state or region.
- Understand disclosure and signage regulations.
- Enable Cash Discount in Your Dashboard
- Log in to your merchant dashboard.
- Navigate to Settings → Cash Discount Program or Payment Settings.
- Turn on the cash discount feature.
- Set Discount Amount
- Choose a fixed amount or percentage discount for cash payments .
- Ensure the discount reflects your average card processing fees.
- Update Pricing Displays
- Adjust your price signage to show the “regular price” and note the cash discount option.
- Display required signage at your physical location to inform customers.
- Train Staff
- Educate employees on how to explain and apply the cash discount.
- Ensure staff apply correct pricing during checkout.
Compliance and Transparency
- Clearly communicate pricing to avoid confusion.
- Provide receipts showing the discounted amount and payment method.
- Maintain documentation for regulatory compliance.
Tips for Success
- Promote cash discount programs to encourage cash payments.
- Regularly review discount effectiveness and adjust as needed.
- Combine with other payment options for customer convenience.
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